READYDAILY UPDATE: KIDDYLICIOUS, UNIVERSAL, BMJ

It’s been another busy month for the team working to fulfil our clients’ daily creative needs alongside their campaign activities. With everything from video to design under our belts, each month is really different!

Kiddylicious

Kiddylicious are the UK’s leading baby and toddler snack brand. Following this success and lots of kids munching on their tasty snacks, they’ve truly spread out into international markets!

A big part of this has been moving into the highly lucrative Chinese market, something we’ve helped with along the way.

As our directors are Mandarin speakers it was a perfect fit, and we’ve recently been translating lots of content for them. Along with the language, our directors Jake and Shane also have a great understanding of the Chinese market.

With this, we’ve just finished developing a set of comprehensive brand guidelines, to help Kiddylicious’s Chinese distributors properly represent their brand.

Universal Orlando Resort

Known best for their theme parks and attractions, Universal Orlando Resort are a great client that we’ve enjoyed worked with for many years. Taking care of design jobs as and when they need them means we’ve developed a great understanding of their brand.

In June we worked on a suite of rich media web banners, bringing their latest marketing campaign to life.

We’re also currently working with them to update their content within their travel trade partners’ brochures.

BMJ

We continue to work with BMJ on their creative suite project that ties all their published journals together.

From research to medical information, their journals cover a broad range of topics so our designs make sure each is unique, but still sits within a universal theme. These designs range from digital to print to PR work.

To support the launch of several new journals, the ReadyDaily team have added to this suite over June.

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